Custom Monogram for
Adella
During the pandemic I decided to redesign the full branding suit of the Cleveland Orchestra for fun. Adella is the official streaming app of The Cleveland Orchestra.
The monogram is a heavily abstracted ‘A’ that mimics the bust of the late Adella Prentiss Hughes and subtly nods at the primary lyre form in the logo of the The Musical Arts Association of Cleveland (of which Adella founded).